I FOUND BRAND DESIGN IN A PROFESSIONAL KITCHEN.
I live in two different headspaces. In the kitchen, it's fast and physical — read the pressure, hit the timing, get it right the first time. At my desk, it's quiet, but the instinct is the same. I still think every project through as if it were a kitchen ticket before I touch a design tool — that's just how my head works. Cooking's not something I'm walking away from. I don't pick one over the other — both are who I am.
{facts}
7 facts about me
ΕΟΠΠΕΠ-certified Print & Digital Media Graphic Designer — one-year program, Illustrator, Photoshop & InDesign
ΕΟΠΠΕΠ-certified Print & Digital Media Graphic Designer — one-year program, Illustrator, Photoshop & InDesign
10 years in professional kitchens before I ever touched a design tool
10 years in professional kitchens before I ever touched a design tool
Taught myself brand design in under 2 years while working full-time in kitchens
Taught myself brand design in under 2 years while working full-time in kitchens
Based in Greece, working with clients worldwide
Based in Greece, working with clients worldwide
I believe a good logo should work as well on a napkin as it does on a wall
I believe a good logo should work as well on a napkin as it does on a wall
Still preps every project like a kitchen line — mise en place before a single pixel
Still preps every project like a kitchen line — mise en place before a single pixel
At every red light, I catch myself mentally rebranding the shop signs and vans around me
At every red light, I catch myself mentally rebranding the shop signs and vans around me
{What I believe in}
Creative Foundation
01
Purpose Before Polish
A brand that looks good but says nothing is wasted effort. I start with why your business exists before I touch a single pixel.
01
Purpose Before Polish
A brand that looks good but says nothing is wasted effort. I start with why your business exists before I touch a single pixel.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
02
Clarity Over Complexity
If a customer needs a minute to understand what you do, the brand isn't working. I aim for instant, not clever.
02
Clarity Over Complexity
If a customer needs a minute to understand what you do, the brand isn't working. I aim for instant, not clever.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
03
Always Getting Better
I treat every project like a chance to get sharper. What I know today isn't where I stop.
03
Always Getting Better
I treat every project like a chance to get sharper. What I know today isn't where I stop.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
01
Design with Purpose
We believe every pixel should solve a problem. Beautiful visuals matter, but meaningful experiences create lasting impact.
04
Direct, Start to Finish
No account managers, no middlemen. You talk to the person actually designing your brand — start to finish.
04
Direct, Start to Finish
No account managers, no middlemen. You talk to the person actually designing your brand — start to finish.